Free Live Training for Practitioners Who Want A Profitable Career
Replay for IRH students only
Replay for IRH students only
The Business Lab: Your Step-By-Step Process for Building a Profitable, Ethical Practice
The Business Lab: Your Step-By-Step Process for Building a Profitable, Ethical Practice
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Learn how to structure, price, and sell your offers so the business side finally works as well as your clinical skills.
August 26th 4PM PST/ 7PM EST Live only.
The session will be recorded but is only for IRH students
The session will be recorded but is only for IRH students
The Business Lab: Your Step-By-Step Process for Building a Profitable, Ethical Practice
The Business Lab: Your Step-By-Step Process for Building a Profitable, Ethical Practice
arrow_drop_down_circle
Divider Text
Learn how to structure, price, and sell your offers so the business side finally works as well as your clinical skills.
August 26th 4PM PST/ 7PM EST Live only.
The session won't be repeated or recorded.
The session won't be repeated or recorded.
“Even before class has begun, it has more than paid for itself. I was in sales for years but have had a disconnect in how to translate the value of my premium services to potential clients.”
- Laura W.
“Even before class has begun, it has more than paid for itself. I was in sales for years but have had a disconnect in how to translate the value of my premium services to potential clients.”
- Laura W.
- Laura W.
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We know you've heard this promise before.
Every functional training says some version of the same thing: learn this, and you'll build a career that pays. Most practitioners finish training with real clinical skill but can't get consistent clients or price their work in a way that reflects what it's worth.
Why we teach you the business skills first.
Most programs save business training for the end, after you've already invested in the clinical side. We do it in reverse.
The Business Lab teaches the business piece first, so you can start building while you're still learning the clinical work.
Some practitioners have structured their offer during this training and covered their tuition before their first class even began. [“The next morning, I had a new client come in and I sold a $4,000 six-month package!” ]
The Business Lab is a live working session. You'll leave with a structure you can use, not a set of ideas to figure out later.
The Business Lab teaches the business piece first, so you can start building while you're still learning the clinical work.
Some practitioners have structured their offer during this training and covered their tuition before their first class even began. [“The next morning, I had a new client come in and I sold a $4,000 six-month package!” ]
The Business Lab is a live working session. You'll leave with a structure you can use, not a set of ideas to figure out later.
What you'll get:
- How to structure your packages so clients understand exactly what they're paying for, why it's worth it, and buy in both financially and emotionally to your work
- How to build a sales funnel that does the explaining for you, so you're not re-selling yourself in every conversation
- How to price and present your work in a way that serves your clients better, not just your bottom line
Your clients benefit, too.
An offer built with real structure gets better results, because the practitioner delivering it isn't scrambling to figure out logistics while trying to help someone heal.
“I had a new client come in, and I sold a $4,000 six-month package! I didn't do it perfectly, but I did it. The money is already in my account. Happy Dance!
-Kristy H., MS
“I had a new client come in, and I sold a $4,000 six-month package! I didn't do it perfectly, but I did it. The money is already in my account. Happy Dance!
-Kristy H., MS
-Kristy H., MS
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Are you skeptical of sales? This training is for you.
We truly understand: This sounds like just another program overselling a business outcome.
Functional health has earned your skepticism.
But it's why we offer the Business Lab.
This training is for practitioners who want a proven way to do the business side of this work in an honest way. No pressure tactics, no manufactured urgency, and no promises you can't back up.
Just the actual strategies and structure that make your practice profitable and sustainable.
Functional health has earned your skepticism.
But it's why we offer the Business Lab.
This training is for practitioners who want a proven way to do the business side of this work in an honest way. No pressure tactics, no manufactured urgency, and no promises you can't back up.
Just the actual strategies and structure that make your practice profitable and sustainable.
Your Instructor: IRH Executive Director, Margaret Floyd Barry
Your Instructor: IRH Executive Director, Margaret Floyd Barry
Margaret has spent over a decade building IRH from the ground up, training more than 1,400 practitioners across 25+ countries. She's built the business side of a clinical practice from scratch, more than once, and this training is built from what actually worked.
Margaret has spent over a decade building IRH from the ground up, training more than 1,400 practitioners across 25+ countries. She's built the business side of a clinical practice from scratch, more than once, and this training is built from what actually worked.
What Business Lab attendees have accomplished in their practices
“I wanted to pass along that I sold a package using Margaret’s method, and it really went as smoothly as she said it would!! Even more important, though, I wanted to pass along that this training has given me an incredible confidence this last week while interacting with literally everyone and anyone I spoke to about what I do. Being newly graduated, I’m still launching my business. So I was opening a business bank account yesterday, and after telling the banker what I do/offer (using those same methods), she now wants to work with me!
So even before the class has really begun, it has more than paid for itself (and even beyond selling a package. :) I was in sales for years but have had a disconnect in how to translate the value of my premium services to potential clients. This training was a huge “teach a man to fish” moment, and I’m no longer short-changing potential clients by being presumptuous they won’t want to pay to dramatically improve their lives!
I did not expect to get free — amazing — business advice when I signed up for this class I was already SO excited about!”
Laura W.
“I wanted to pass along that I sold a package using Margaret’s method, and it really went as smoothly as she said it would!! Even more important, though, I wanted to pass along that this training has given me an incredible confidence this last week while interacting with literally everyone and anyone I spoke to about what I do. Being newly graduated, I’m still launching my business. So I was opening a business bank account yesterday, and after telling the banker what I do/offer (using those same methods), she now wants to work with me!
So even before the class has really begun, it has more than paid for itself (and even beyond selling a package. :) I was in sales for years but have had a disconnect in how to translate the value of my premium services to potential clients. This training was a huge “teach a man to fish” moment, and I’m no longer short-changing potential clients by being presumptuous they won’t want to pay to dramatically improve their lives!
I did not expect to get free — amazing — business advice when I signed up for this class I was already SO excited about!”
Laura W.
So even before the class has really begun, it has more than paid for itself (and even beyond selling a package. :) I was in sales for years but have had a disconnect in how to translate the value of my premium services to potential clients. This training was a huge “teach a man to fish” moment, and I’m no longer short-changing potential clients by being presumptuous they won’t want to pay to dramatically improve their lives!
I did not expect to get free — amazing — business advice when I signed up for this class I was already SO excited about!”
Laura W.
“I heard Margaret speak at the NANP back in May. I didn't apply all that she taught, but incorporated a couple of suggestions. When I saw that she was teaching it again, I wanted to participate. I took 10 pages of notes!
The next morning, I had a new client come in, and I sold a $4,000 six-month package! I didn't do it perfectly, but I did it. The money is already in my account. Happy Dance!”
Kristy H., MS
“I heard Margaret speak at the NANP back in May. I didn't apply all that she taught, but incorporated a couple of suggestions. When I saw that she was teaching it again, I wanted to participate. I took 10 pages of notes!
The next morning, I had a new client come in, and I sold a $4,000 six-month package! I didn't do it perfectly, but I did it. The money is already in my account. Happy Dance!”
Kristy H., MS
The next morning, I had a new client come in, and I sold a $4,000 six-month package! I didn't do it perfectly, but I did it. The money is already in my account. Happy Dance!”
Kristy H., MS
This training happens live, with no replay.
If you can't attend live, you'll miss it. That's the tradeoff for keeping this a real working session instead of a passive replay.
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